Construction crews are officially breaking ground on a brand-new affordable housing complex in Hollywood.
Rising near the busy intersection of Santa Monica Boulevard and Highland Avenue, this new project is a major step for local housing.
The building will take shape at 1248 N. Cherokee Ave, replacing the former lots with a modern, five-story residential structure.
Once completed, the complex will hold 45 one- and two-bedroom apartments.
To help combat the city’s housing crisis, every single unit will be reserved for low- and moderate-income renters, with the exception of one mandatory manager’s apartment.
In a move that is becoming increasingly common for transit-adjacent areas, the building is being constructed with no on-site parking.
Taking advantage of density bonuses
The project is being developed by Seachange Partners, a firm founded in 2024 by Kyle Jenkins and Cameron Whiting.
According to Urbanize LA, the building’s 100% affordable status made it eligible for density bonus incentives.
These local regulatory tools allow developers to build larger structures than would normally be permitted under standard zoning rules, as long as they provide affordable units.
Aaron Brumer & Associates is handling the design, giving the low-rise building a contemporary look.
Part of a massive Westside expansion

This Hollywood groundbreaking is not an isolated event. Seachange Partners has been incredibly active across the city, utilizing a consistent development playbook.
They are currently developing similar affordable housing complexes in the Palms and Sawtelle communities.
This includes a five-story building at 3751 S. Delmas Terrace in Palms, which will bring another 37 affordable apartments to the area without on-site parking.
Backed by $15.6 million in nonrecourse construction financing, the developer is expected to deliver a combined 79 deed-restricted affordable units across their Westside properties alone by 2027.
While no official completion timeline has been announced for the Hollywood location just yet, it marks another significant addition to the neighborhood’s rapidly evolving skyline.
📍 1248 N. Cherokee Ave, Los Angeles, CA 90038
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