Organizers for the 2028 Olympic and Paralympic Games in Los Angeles have announced a new cultural program that gives fans a new way to connect with the games: The LA28 Cultural Olympiad.
According to a new press release, the Olympiad will “celebrate Los Angeles’s cultural legacy” with a series of cultural programs including free film screenings, accessible entertainment, and more.
Sport on the Silver Screen
A core component of the LA28 Cultural Olympiad will be the “Sport on the Silver Screen” series, which presents 28 sports films to the public at no cost. The events will take place at recognizable locations throughout L.A., incorporating local food vendors alongside curated live performances. The film lineup and schedule are still TBA, but we can’t wait to see what they choose in a city known for its film legacy.
To expand accessibility, an underwriting initiative will eliminate or reduce entrance fees to LA28 cultural events, supporting community stages in public parks for live music, dance routines, and spoken word.
More LA28 Cultural Olympiad programs
The organizing committee is also commissioning 16 official LA28 Art Posters created by local artists, split evenly with 8 Olympic and 8 Paralympic designs. The posters will be unveiled to the public in July 2027.
Not only that, but regional institutions will have the opportunity to apply for an Official LA28 Cultural Olympiad Mark starting in early 2027, designed to recognize organizations that define L.A.’s cultural life.
Finally, LA28 will launch a digital mapping platform in January 2028, which will detail the full array of cultural activities for the public. After the Games conclude, the platform will transition to a local partner organization as a permanent resource.
“By bringing culture, creativity and education together ahead of the Games, the Cultural Olympiad generates excitement and engages communities long before the Opening Ceremony, said Yasmin Meichtry, IOC Culture and Heritage Deputy Director, in a press release.
“It creates a legacy that lasts over time and resonates well beyond Los Angeles, across the world.”
