As the “Euro summer” trend continues to surge, many travelers are looking closer to home for that same sun-soaked, stylish escape.
According to new data from SIXT+, Malibu has been ranked #7 among U.S. destinations that best replicate the feel of iconic European getaways, particularly the glamorous French Riviera.
With Google searches for “Euro summer” rising by more than 133% in the past year, it’s clear the trend is more than just aesthetic. It’s influencing how and where people travel. Rising costs and ongoing international travel disruptions have only accelerated the shift toward more domestic alternatives.
🌊 Malibu vs. French Riviera: A Luxury Coastal Match
Malibu’s high ranking comes as no surprise. Much like the French Riviera, it offers a blend of scenic coastline, upscale living, and a lifestyle centered around leisure and luxury.
The French Riviera is home to destinations like Nice and Cannes. And it has long been associated with glamorous beach culture, summer festivals, and international jet-setters. Malibu mirrors that appeal with its celebrity homes, pristine beaches, and proximity to Los Angeles.
Both destinations emphasize:
- Coastal beauty and warm climates
- High-end dining and experiences
- A relaxed yet exclusive atmosphere
This overlap makes Malibu a compelling U.S. stand-in for travelers seeking that “Euro summer” vibe without ever having to cross the Atlantic.
🌍 Top 7 U.S. “Euro Summer” Dupes
Here are the top 7 U.S. destinations that are “dupes” for popular European destinations:
- London & Chicago
- Athens & Washington
- Tuscany & Napa Valley
- Biarritz & Montauk
- Amsterdam & Portland
- Paris & New York City
- French Riviera & Malibu
🔍 What Was the Methodology?
To determine the best U.S. “dupes,” SIXT+ analyzed 25 popular European summer destinations and matched them with comparable American locations.
Each pairing was evaluated based on:
- Climate similarity (temperature and environment)
- Google search demand
- Social media popularity across Instagram and TikTok
Destinations were then ranked according to how closely they replicate the European experience along with their overall popularity.
With travel trends continuing to evolve, it seems the essence of a European summer – sunshine, style, and coastal luxury – might be closer than many expect.
